The Origin of Vitta Fresh

Amidst the lush Atlantic Forest of Brazil, two families dedicated to the art of ancestral beverages joined forces to create something revolutionary. Vitta Fresh was born from the fusion of Estrela Vitta, a tea specialist, and Cão Loko, a renowned craft brewery. During a Sebrae Entrepreneurship Mission in the United Arab Emirates, the Brewmaster of Cão Loko and the Tea Blender of Estrela Vitta met. Amidst discussions about hops and herbs, a common vision emerged: to create a drink that would not only quench thirst but also nourish the body and soul.

Our Story...


Vitta Fresh is more than a beverage; it’s a celebration of health and well-being. Combining the ancient tradition of teas with the art of brewing, Vitta Fresh offers a unique taste and freshness experience. Each sip is a journey through tropical Brazil, a toast to nature and innovation.

The Challenge

The challenge was not small: to create something innovative and relevant for the healthy market. But with passion and expertise, brewmasters and tea-blenders accepted the mission. They worked together, experimenting and testing until perfection was achieved - a drink that honors the past and embraces the future.

The Result

Vitta Fresh is the perfect harmony between the old and the new, a beverage that represents the Brazilian soul and its connection to the land. It is the ideal choice for those seeking a healthier life without sacrificing pleasure.

And so, under the starry sky and the freshness of the Atlantic Forest, Vitta Fresh became more than a product - it became a symbol of health, innovation, and unity.

A passion for healthy living.

From the Atlantic Forest to the World

After several evaluations, analyzes and product tests, they decided to join forces and found a new, more vibrant and differentiated drinks brand, Vitta Fresh. Combining the qualities of both companies, we have developed a portfolio of premium and healthy products, with an emphasis on the quality and regionality of ingredients, authentic flavor and sustainable packaging.

Since then, Vitta Fresh has increasingly developed and improved its products, providing a range of premium and regional ingredients to meet the demands of a public that seeks a healthier and more balanced life.